
“Learn How to Perform Your Business Critique – A Public Seminar on Performance Evaluation Using the Balanced Scorecard”
LEARN HOW TO PERFORM YOUR BUSINESS CRITIQUE
A 1-Day EnterTRAINment Public Seminar for Business Owners and C-Level Leaders
Cebu City Leg of the National EnterTRAINment Tour
📅 Date: Friday, August 1, 2025
🕗 Time: 8:30 AM – 5:30 PM
📍 Venue: Prince Hall, Crown Regency Hotel & Towers, Osmena Boulevard, Cebu City, Cebu 6000
TRAINING OVERVIEW
This high-impact, highly engaging EnterTRAINment-style seminar is designed to help participants critique and evaluate their own business or company performance—not just intuitively, but methodically. By using the Balanced Scorecard framework, attendees will learn how to establish or revise their organizational, divisional, departmental, team, and individual Key Result Areas (KRAs) and Key Performance Indicators (KPIs) to reflect what truly matters in achieving strategic success.
Whether you’re an MSME owner or a C-level executive of a large enterprise, you will leave this session with the tools, clarity, and confidence to take your business to the next level in profitability, efficiency, and agility.
WHO SHOULD ATTEND
✅ Micro to Small Business Owners
✅ Corporate Executives and C-Level Officers
✅ Organizational Development (OD) Practitioners
✅ HR, Training, and Corporate Planning Managers
TRAINING GOAL
To empower participants with the knowledge, frameworks, and tools to conduct a comprehensive critique of their organization’s performance, aligning all operational levels to strategic goals using the Balanced Scorecard approach.
TRAINING OBJECTIVES
By the end of the seminar, participants will be able to:
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Understand the critical components of business performance and organizational health.
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Apply the Balanced Scorecard framework to assess performance across four key dimensions.
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Craft or refine KRAs and KPIs for various organizational levels.
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Identify gaps in strategy execution, operations, people, and customer engagement.
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Develop practical action steps based on their critique results to improve profitability and performance.
TRAINING OUTLINE
TIME | MODULE / TOPICS / SUBTOPICS | PREVIEWED ACTIVITY/IES |
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08:00 – 08:30 AM | Registration and Welcome Program | EnterTRAINment Opener + Icebreaker: “Rate Your Business – A Quickfire Round” |
08:30 – 10:00 AM | Module 1: What Does It Mean to Critique Your Business? • What to Evaluate and Why • Common Pitfalls in Business Self-Assessment |
Interactive Lecture + Self-Diagnostic Tool |
10:00 – 10:15 AM | Morning Break | |
10:15 – 12:00 NN | Module 2: The Balanced Scorecard Framework • Four Perspectives: Financial, Customer, Process, Learning & Growth • How Big and Small Businesses Use It |
Case Walkthrough: Balanced Scorecard in Action (Micro vs. Corporate Comparison) |
12:00 – 01:00 PM | Lunch Break | |
01:00 – 02:45 PM | Module 3: Setting the Right KRAs and KPIs • Hierarchical Alignment from Org to Individual • Outcome vs Output Metrics • Red Flags in KPI Design |
Workshop: Rewrite Your KRAs & KPIs (with Template) |
02:45 – 03:00 PM | Afternoon Break | |
03:00 – 04:30 PM | Module 4: Critiquing Your Current Performance • The Business Health Radar Tool • From Gaps to Game Plans • What Your Numbers Say (and Don’t Say) |
Group Exercise: Business Performance Critique + Solution Mapping |
04:30 – 05:00 PM | Closing, Personal Commitments, and Photo Op | Action Poster: “My Next Bold Move” + Certificate Distribution |
TRAINING METHODS
🎤 Interactive Lecturettes
🧠 Guided Business Self-Diagnostics
🧾 KPI and BSC Templates and Worksheets
🤝 Peer-to-Peer Sharing
📊 Business Critique Simulation
💬 EnterTRAINment Energizers